Toyota's name change for the Prius Prime to Prius Plug-in Hybrid aims to clarify powertrain options, aligning with their hybrid-first strategy in a shifting market.
The specs for the 2025 Prius Plug-in remain consistent, with a 13.6 kWh battery providing a maximum electric-only driving range of 44 miles, reflecting Toyota's traditional hybrid strengths.
Unlike the previous branding, which included a blue halo in the Toyota logo, the Rav4's new designation simplifies the model's identity as a Plug-in Hybrid.
Despite a focus on hybrid vehicles, Toyota's approach to electric vehicles has been cautious, with only one EV model available and hints at new electric offerings in the future.
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