The article discusses the complexities and potential upsides of starting a business with friends, drawing from the author's experience as a cofounder of a successful digital advertising agency. Although the saying warns against mixing friendship with business due to risks of failure ruining relationships, the author argues that with the right approach, such collaborations can forge profound bonds built on trust and joy. Important factors include ensuring compatible work values and maintaining healthy communication to mitigate risks and foster a successful partnership over time.
Partnering with a friend can create otherwise unattainable levels of trust, joy, and resilience, leading to successful business ventures that withstand challenges.
Over the course of my friendship and business partnership, our only disagreement has been over office coffee machines, highlighting our harmonious relationship.
It's crucial to ensure compatible work values when going into business with a friend; differing work ethics can lead to frustrations and conflict.
While failed businesses can ruin friendships, exploring the potential upsides of partnering with a friend can lead to extraordinary trust and resilience.
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