"Segal developed ELLO over seven years, drawing from his background operating a licensed YouTube Multi-Channel Network. The result is a hybrid platform that merges media publishing with secure messaging, eliminating reliance on social algorithms or third-party dashboards. ELLO supports video, audio, livestreaming, and digital publishing within a unified interface. For legacy media brands, the platform enables mobile-native magazine publishing-eschewing PDFs in favor of scrollable, interactive formats optimized for smartphone consumption."
"Unlike competitors, ELLO also integrates native ad and subscription revenue. An internal wallet provides real-time analytics and payouts for creators, musicians, studios, and media brands, all accessible without external tools. "We've built a secure, dynamic platform where communication, content, and business growth live together, giving creators and publishers real ownership of their audience," Segal said."
"Strategic launch partners include Atlas Artists, Amo Pictures, Supernova, and Paragon West. To preserve exclusivity, ELLO will grant no more than 100 Multi-Channel Licenses in its first phase, adopting a model similar to YouTube's early MCN strategy."
ELLO launched across iOS, Android, and the web as a messaging and content platform built by Val Segal after years in YouTube's multi-channel ecosystem. The platform merges private messaging with channels, subscriptions, and monetization to serve creators, publishers, and entertainment companies seeking distribution and revenue control. ELLO supports video, audio, livestreaming, and digital publishing in a unified interface and enables mobile-native magazine-style publishing optimized for smartphones. Native ad and subscription revenue are integrated, and an internal wallet delivers real-time analytics and payouts without external tools. Strategic partners include Atlas Artists, Amo Pictures, Supernova, and Paragon West. ELLO will limit initial multi-channel licenses to 100.
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