In India, Fiercely Loyal Soccer Fans (of Brazil and Argentina)
Briefly

Like a phoenix, the 30-foot-tall foam-board cutout of the soccer star Lionel Messi rises from a river running through lush green hills in the southern Indian state of Kerala, a towering symbol of a World Cup mania that knows no boundaries.The man behind the tribute, Nousheer Nellikode, 35, is a die-hard fan of Argentina's national team, which Messi captains.
Read at www.nytimes.com
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