"Facebook continues to be the home for all types of video, and our recommendations will help ensure you see fresher content in the formats you enjoy most, regardless of length. If you prefer longer videos, you're in luck - reels over a minute make up a quarter of reels produced by creators with over 10,000 followers and over 50% of watch time on Facebook."
"Our recommendation engine is also now surfacing 50% more reels from creators published that day, so you see the newest content faster. You can tap 'Not Interested' on a reel or flag a comment that doesn't fit the spirit of the conversation and the recommendations engine will respond to these signals, making your reels even more personalized. Plus, we've made updates to the Save feature to make it simpler to collect your favorite reels and posts in one place."
Facebook remains a home for all types of video and curates recommendations to surface fresher content across formats. Reels over a minute account for a quarter of reels produced by creators with more than 10,000 followers and generate over 50% of watch time on Facebook. The recommendation engine now surfaces 50% more reels from creators published the same day to deliver newer content faster. Users can tap 'Not Interested' or flag comments to signal preferences, and the recommendation engine adjusts to make reels more personalized. The Save feature was updated to simplify collecting favorite reels and posts in one place, and each save helps fine-tune recommendations and increase global watch time.
Read at Social Media Today
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