Pizza Hut once offered a dine-in experience defined by red décor, stained glass lamps, arcade games, a fully loaded salad bar, and jukebox waiting. Sales have declined in a crowded pizza market, prompting a franchisee to revamp dozens of locations toward retro “classic” designs. Daland Corporation, which operates 94 Pizza Hut locations in the U.S., has converted 38 locations since 2019 and plans to convert 12 more. The converted restaurants are described as top performers, with customers reportedly driving hours to dine there. Conversions have been positively received in local communities, emphasizing family gatherings, sports celebrations, kids’ arcade play, and the overall atmosphere of staying and waiting together.
"These restaurants were built around dining-room experiences families gathering after events, sports teams celebrating, kids enjoying arcade games like Pac-Man and even waiting for songs on the jukebox,"
"It is a very different experience from simply picking up or having a pizza delivered."
"The “classic” locations owned by Daland Corporation are some of the chain's top performers, with customers reportedly driving hours just to sit down and eat."
"Of those, Sparks has converted 38 into retro Pizza Huts since 2019, and plans to convert 12 more. “These restaurants were built around dining-room experiences families gathering after events, sports teams celebrating, kids enjoying arcade games like Pac-Man and even waiting for songs on the jukebox,” he told CBC News."
Read at www.cbc.ca
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