When Sam Harris bought the franchise, he quickly identified several issues within the organization, including the state of facilities. With significant investments, he revamped the players' lounge, improved meeting spaces, and even upgraded the draft room. These changes illustrate a commitment to enhancing player experience and adapting to the criticisms voiced in the NFLPA report cards, establishing a better culture overall.
Fan engagement has notably improved under the new ownership. The franchise recently offered fans complimentary drinks, which is a clear strategy to foster goodwill. Beyond just perks, this effort reflects a shift towards listening to fan sentiment and rebuilding a once-fractured relationship with the community, which has long been seeking a more transparent and interactive organization.
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