"We relied on search filters to define queries for years, but people share more about their preferences when it's a conversation. According to Redfin, early testing shows that users of the new system view nearly twice as many listings as those using standard search tools. They were also 47% more likely to request home tours or other services. When you're buying a home, the options can be overwhelming, said Abhishek Singh, a homebuyer who tested the feature."
"It felt like my personal concierge, surfacing better options in neighborhoods I hadn't considered and showing me homes I wouldn't have found using the map boundaries I usually set for myself. Redfin's conversational home search is slated to come to iOS in December, with Android availability scheduled for next year. During testing, Redfin found users tended to search across wider areas while providing more detailed home preferences."
"One test user searching for a $300,000 home in or near Baltimore County with specific features was prompted to adjust filters after no results appeared. When the user opted to try a broader search and relax on the number of bedrooms, new listings were found. Our goal was to build a search experience that's like talking to a real estate agent who has seen every listing in town and who knows what clients really want through dozens of late-night conversations, said Dos Santos."
Conversational home search lets users interact with an AI to adjust preferences, respond to follow-up questions, and refine criteria dynamically. Users can note specifics like a more modern kitchen and receive suggestions to broaden search areas or relax filters when no matches appear. Early testing showed conversational users view nearly twice as many listings and were 47% more likely to request tours or services. Testers reported the system surfaced options in neighborhoods they had not considered and acted like a personal concierge. Redfin plans to launch the feature on iOS in December and on Android the following year. Users tended to search wider areas and provide more detailed preferences.
Read at www.housingwire.com
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