In the crowded landscape of apps, the term 'nudge' is too often misused; many tools don't nudge but merely act as reminders or prompts instead.
A nudge is defined as any aspect of choice architecture that predicts behavior changes without restricting options or significantly altering economic incentives.
Sellers using the term 'nudge' might be overselling what their products can do, creating unrealistic expectations about achieving behavior change.
The true efficacy of nudges comes from their ability to reshape decision-making environments, a potential often lost in the noise of app marketing.
Collection
[
|
...
]