Value in product development is not determined by outputs like Figma files or Jira tickets. Instead, the focus should be on understanding how to solve the right problems for users and the business. Every product role involves two key phases: identifying the appropriate problems to address and executing solutions. Through this lens, product professionals can be categorized into distinct groups that represent different value contributions within the organization.
Your real value as a product professional isn't measured in Figma files delivered or Jira tickets closed. It's about your ability to help the organization solve the right problems for users and the business.
Every product role boils down to problem-solving in two phases: Identifying the right problems to solve and actually solving them (alone or cross-functionally).
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