"Cookies (including similar technologies such as web storage) allow the operators of websites and apps to store and read information from your device. Measurement We count the number of visitors to our pages, the type of device they use (iOS or Android), the browser they use, and the duration of their visit to our websites and apps. This data is collected in aggregate and is not tied to specific users."
"If you click ' Accept all', we and our partners, including 245 who are part of the IAB Transparency & Consent Framework, will also store and/or access information on a device (in other words, use cookies) and use precise geolocation data and other personal data such as IP address and browsing and search data, for analytics, personalized advertising and content, advertising and content measurement, and audience research and services development."
Yahoo and its family of brands use cookies and similar technologies to store and read information from user devices. Cookies enable delivery of sites and apps, user authentication, security measures, and prevention of spam and abuse. Aggregated measurement collects visitor counts, device type, browser, and visit duration without tying data to specific users. If users click 'Accept all', Yahoo and partners, including 245 in the IAB Transparency & Consent Framework, will store or access device information and use precise geolocation, IP, browsing, and search data for analytics, personalized advertising, content measurement, audience research, and services development. Users can reject, customize, or withdraw consent via privacy settings and policies.
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