Google and Meta's duopoly in digital advertising shows the impact of Silicon Valley's dominance, with implications for the economy and regulation enforcement.
Big Tech's 'free' model, exemplified by Google's practices and the 'freemium' concept, leads to higher costs for consumers and impacts various sectors of the economy.
Competition authorities like the UK's CMA highlight how the tech duopoly's market control results in increased costs for households, illustrating the consequences of Big Tech's supremacy.
The growing concern lies in the relationship between Big Tech companies and privacy, indicating a need for scrutiny on data processing practices and the influence of tech giants on academia and NGOs.
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