
"Samsung uses automated content recognition (ACR) technology, which can capture hundreds of images of what's on your TV screen each minute, without first obtaining Texans' expressed, informed consent. As mentioned earlier, the concern is that Samsung would use this information for targeted advertising. Although Samsung has disclosures in place and TV owners can opt out of ACR, Paxton finds that the disclosures are inadequate, vague, and run afoul of state law."
"Samsung and the state of Texas have now reached a settlement over its alleged unlawful collection of consumer data. The tech giant has agreed to revise its privacy disclosures so they more clearly explain the company's data collection practices. In addition to revising the privacy disclosures, the firm will halt any collection or processing of automated content recognition viewing data without the consent of Texas consumers."
Samsung reached a settlement with Texas Attorney General Ken Paxton regarding allegations of unlawful data collection from its televisions. The company was accused of using automated content recognition (ACR) technology to capture hundreds of screenshots of TV content per minute without obtaining proper informed consent from consumers, then using this data for targeted advertising. Samsung's existing privacy disclosures were deemed inadequate and vague. Under the settlement agreement, Samsung must revise its privacy disclosures to more clearly explain data collection practices and halt collection or processing of ACR viewing data without explicit Texas consumer consent. Other manufacturers including Sony, LG, Hisense, and TCL remain under investigation with no changes implemented yet.
#data-privacy #samsung-settlement #automated-content-recognition #consumer-protection #targeted-advertising
Read at Android Authority
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