Now the EU is asking questions about Meta's 'pay or be tracked' consent model | TechCrunch
Briefly

In particular, Meta should provide additional information on the measures it has taken to comply with its obligations concerning Facebook and Instagram's advertising practices, recommender systems and risk assessments related to the introduction of that subscription option, the Commission wrote in a press release.
Meta's ad-free subscription is controversial because under EU data protection law consent must be informed, specific and freely given if it's to be valid. But the choice Meta has framed requires users to either pay it monthly subscriptions (starting at €9.99/month) in order to gain access to ad-free versions of the social networks - or else they must agree to being tracked and profiled for its targeted advertising.
Read at TechCrunch
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