"We've definitely seen, even with our internal testing, that people are very, very excited to bring their locations onto the map," says Brian McLendon, senior vice president of engineering at Niantic. "We think we can attract a community of content creators, but then have a much larger audience of content explorers who go out and find interesting locations that are posted by others."
Niantic, which acquired Scaniverse in 2021, has long been known for video games like Pokémon Go and Ingress, which encourage players to visit real-world locations either physically or virtually and even, in some cases, help add new landmarks to the game maps.
In addition to the public map, the app includes a 'Discover' map that highlights interesting scans from around the world, and the company is setting up a discussion forum for avid Scaniverse fans.
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