"With buyers who prefer baked-in placements, podcast publishers are turning to episode-targeted ads using Dynamic Ad Insertion [DAI]," explains Sean Howard, CEO of Flightpath.
"Podcast publishers and networks need to unlock revenue potential while still addressing buyer demand for locked inventory," stated Flightpath's CRO, Laurie Belleau.
#flightpath #podcast-advertising #dynamic-ad-insertion-dai #technology-innovation #revenue-generation
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