Flightpath Gives Publishers Tools To Support Baked In Sales Via Dynamic - Podcaster News
Briefly

"With buyers who prefer baked-in placements, podcast publishers are turning to episode-targeted ads using Dynamic Ad Insertion [DAI]," explains Sean Howard, CEO of Flightpath.
"Podcast publishers and networks need to unlock revenue potential while still addressing buyer demand for locked inventory," stated Flightpath's CRO, Laurie Belleau.
Read at Podcaster News
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