"John Mueller stated, 'SEO is not belief-based, nobody knows everything, and it changes over time.' This highlights the dynamic nature of SEO and the importance of adaptability in strategies."
"'You can do a lot of things that don't work and still do ok,' said John Mueller, emphasizing that despite the complexity of SEO, websites can still rank well even with mistakes."
"Google is reportedly showing shopping ads in the free listing grid in the Google Shopping tab, indicating a shift in how ads are displayed compared to previous practices."
"Google Search Console has a bug affecting job listings, showing zero impressions and clicks since the 16th of this month, which could impact user insights."
Google emphasizes that SEO is not a fixed science and that no one has complete knowledge of it. John Mueller stated that many SEO strategies may not work, yet websites can still perform well in search rankings. Additionally, Google Shopping is now displaying more ads in the free listing grid, which marks a shift from previous practices. There is also a reported bug in Google Search Console affecting job listings, and Google has released best practices for using 'read more' snippet links to enhance click-through rates.
Read at Search Engine Roundtable
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