'There's too much choice online' - why Gen Z and millennials are reconnecting with board games, vinyl and books
Briefly

Irish businesses are witnessing a notable shift as young people, particularly Generation Z, are increasingly moving away from social media, seeking to foster genuine connections and community relationships in the real world.
The rise of the analogue movement highlights a clear preference among Generation Z for traditional forms of entertainment, such as board games, vinyl records, and physical books, signaling a yearning for tangible experiences in a digital age.
As young people embrace this new trend, businesses in Ireland are adapting to meet the needs of a generation that prioritizes community engagement and face-to-face interactions over virtual connections.
This revival of interest in board games and physical media not only fosters real-life friendships but also showcases a significant cultural shift, as Generation Z and millennials come together to enjoy shared experiences.
Read at Independent
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