Volunteers play a crucial yet often overlooked role in nonprofits. They contribute significantly, yet their contributions are undervalued. Volunteerism should be recognized as a leadership opportunity, reshaping how organizations view and treat volunteers. Nonprofit staff can enhance volunteer engagement by using more inclusive language. Acknowledging specific contributions and centering the beneficiaries reinforces the value of volunteer work. Volunteers should be counted fully as team members, reflecting their important part in achieving the organization's mission.
Instead of saying, 'I don't know what we'd do without our volunteers,' say, 'I don't know how our homebound seniors would manage without our volunteers.'
Instead of blandly saying, 'Thank you for helping us today,' acknowledge their actual contribution. For example: 'Thank you for helping our patients today.'
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