The Nationals are the only team in Major League Baseball without a stadium naming rights deal or jersey patch sponsorship, costing them millions annually.
Nationals executives describe ownership's stalemate on naming rights as maddeningly stubborn, preferring to risk losing annual revenue rather than settling for a lower return.
Despite the pressure from their rivals, the Nationals are anticipated to finally engage in naming rights negotiations, aiming for more lucrative and strategically timed deals.
With a core of young players, the Nationals believe the timing is right for potential naming rights and jersey patch sponsorship agreements to secure future financial growth.
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