Don't Call It a Bachelor Pad. TikTok Says It's a Boy Apartment.'
Briefly

Mr. Lebowitz, 35, founder of a pet portrait company, films his morning routine, showcasing the curated, contemporary design of his trendy Manhattan apartment, redefining bachelor living.
The boy apartment trend, sparked by content creators like Mr. Lebowitz, is challenging traditional stereotypes of masculinity by displaying men as capable homemakers with distinct tastes.
TikTok has popularized young men sharing their polished urban homes, moving away from stereotypes like messy bachelor pads, which creates a new standard for living spaces.
Victor Gerchev's viral video highlighted the boy apartment trend and inspired others, showing how young men embrace sleek design and cleanliness in their homes.
Read at www.nytimes.com
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