50 years later, Joe Namath's infamous pantyhose commercial still has a ripple effect
Briefly

“I thought Joe was going to say, 'What the hell did you get me into?' This was no popcorn commercial. Namath had agreed to model Hanes Beautymist Pantyhose.”
“Namath's legs, famously ravaged by football injuries and multiple surgeries, were set to be showcased in a way that was unconventional for an NFL star.
“Suddenly, in the backseat of the limo, Walsh was hit with a wave of trepidation. It was a moment where marketing and sports clashed in an unexpected way.”
“Namath burst out laughing when he learned he needed to shave his legs—his charisma made him uniquely positioned to take on this light-hearted challenge.”
Read at ESPN.com
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