YouTube's global head of top creators left after 12 years. Now, she's getting into business with her little brother.
Briefly

Preeya Khanna, after a 12-year career at YouTube focusing on creator relations, is entering entrepreneurship with a new role at Hype.bet, an iGaming startup co-founded with her brother. She aims to leverage her expertise to onboard creators for the platform, enhancing its social experience. Khanna's impressive journey at YouTube began as an intern, culminating in a senior management position overseeing top creators. Alongside her startup venture, she has also taken a position at Airbnb as director of experience supply, demonstrating her commitment to both the corporate and entrepreneurial worlds.
"I was really craving a return back to what it felt like in the earlier days to just build something," she said. "I had never taken my knowledge and applied it elsewhere."
"It just started feeling a little bit of what's old is new again," she said of her culminating role. "I was ready to leave and get in on something closer to the ground floor - to really be able to shape it."
Read at Business Insider
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