Sweetgreen, a salad chain that has expanded to 250 locations nationwide, is redefining its brand post-pandemic by appealing to a broader audience, including suburban diners. The introduction of heartier dishes like steak and healthier french fries reflects this shift. However, despite its growth, Sweetgreen faces profitability challenges, recently reporting narrowed losses in 2024. The company relies on innovative technology, such as the 'infinite kitchen', to improve efficiency, customer experience, and staff retention, while still addressing the complexities of operational demands.
We decided to join forces almost four years ago, acquiring Spyce to improve the customer experience and tackle challenges in our fast-paced environment.
The infinite kitchen enables efficiency and accuracy, helping us serve a lot of people in a short period while ensuring orders are correct and on time.
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