How Shoott Found a Customer Base It Wasn't Expecting | Entrepreneur
Briefly

Shoott, co-founded by Jennifer Tsay and Jennifer Yeh, revolutionizes the photography industry by offering free photoshoots where clients only pay for photos they love. Originating from an artistic vision and a desire to support struggling artists, Shoott has expanded to 60 cities across the U.S. The innovative platform allows photographers to focus on their craft while also ensuring they have a steady demand for their services. This unique market approach attracts clients who appreciate the risk-free payment model that enhances their overall photography experience.
The unique business model of Shoott, where clients only pay for photos they love, attracts customers who want a risk-free photography experience.
The idea for Shoott stemmed from a desire to support artists by creating a platform that provides consistent work while allowing them to focus on their craft.
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