LoveFrom, the creative firm led by Jony Ive, has reportedly assisted Rivian in developing an electric bike over an 18-month collaboration. This project was part of Rivian's skunkworks program, which saw a team of 70 from notable companies like Apple and Tesla. Recently rebranded as Also, the micromobility startup seeks to innovate beyond traditional biking. Although specifics are scarce, Rivian's CEO suggests the vehicle will be 'bike-like,' with grand aspirations for various forms of micromobility. Jony Ive's renowned design touch is anticipated in the upcoming launch of designs from Also.
Rivian's skunkworks program grew to about 70 people and secured $105 million from Eclipse Ventures, hinting at ambitious plans in micromobility.
Rivian's CEO spoke vaguely about the upcoming electric bike, describing it as 'bike-like' while hinting at a larger vision for micromobility.
Jony Ive's design expertise, previously pivotal at Apple, now intersects with Rivian's new micromobility brand, Also, set to reveal innovative designs.
Despite LoveFrom’s collaboration with Rivian on its electric bike, both companies chose not to comment on the specifics of their partnership.
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