"Every year, North America's largest music festival generates a round of buzz and scorn in near equal measure for good reason - the sky-high prices, the deluge of cringey social media boasts, the overwhelming vibes of influencer culture."
"Coachella may be the one thing in American currently safe from actual inflation - there was no rise in ticket prices this year, though I have to imagine that, like last year, over half of attendees are on payment plans."
"Following its so-called flop era two years ago, when underwhelming headliner billing led to the slowest ticket sales in over a decade, the festival has returned to conversation-dominating form with a more is more approach."
Coachella, North America's largest music festival, continues to attract attendees despite high prices and influencer culture. The festival offers a diverse lineup, including major acts like Justin Bieber, and has maintained ticket prices at $649 for a three-day pass. Following a slow ticket sales period, Coachella has returned with a focus on international artists and enhanced infrastructure, including a new underground movie theater. The festival is evolving into a global brand, emphasizing livestreaming and surprise performances to engage a wider audience.
Read at www.theguardian.com
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