Founder Files: Korean Zucchini Salad, the Cretzel & a Q&A With Erika
Briefly

"So be honest with us, what's the strangest thing about running a food and home company? Erika: How much people cry at work."
"Food styling is an entire universe and quite an art. Design, commerce, and product development run on a very elongated schedule."
"It's hard for an internet person to get their head around planning for 'fall '26' in winter of '23. The amount of foresight needed in this sector is pretty incredible."
"A Food52 person is someone who values food and table, is a student of preparation, and someone who seeks more than stuff from Amazon."
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