Taylor Swift used a familiar PR move to signal her support of Brittany Mahomes. This time, it backfired.
Briefly

Taylor Swift's appearance at the US Open, alongside Brittany Mahomes, came amid political controversy surrounding Mahomes, revealing the intricacies of celebrity associations in today’s sociopolitical climate.
Despite past indications of distancing due to political differences, Swift’s decision to support Mahomes publicly raises questions about brand alignment and personal beliefs for public figures.
Fans expressed frustration at Swift's support for Mahomes following the latter's controversial political stance, indicating a potential rift between celebrity actions and audience expectations.
The U.S. Open hug signifies the complexities of celebrity relationships when entangled with politics, where public appearances can stir backlash or affirm alliances in tumultuous times.
Read at Business Insider
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