Summertime audio consumption set to rise (Veritonic) - RAIN News
Briefly

Audio analytics and research company Veritonic surveyed 598 18+ individuals in April, all of whom listen to streaming audio and podcasting at least monthly.The goal was to discover summertime listening preferences and habits.The broad takeaway: "With consumers readying to spend more time outdoors and less time in front of screens, advertisers must now shift their focus to the one medium that can meet consumers wherever they are: audio."
Read at RAIN News
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