WhatsApp has finally reached 100 million monthly active users in the US, a significant milestone given the dominance of Apple's iMessage in this market.
The company notes significant growth in key US cities like Los Angeles, New York, Miami, and Seattle as well as in the South, particularly Texas with over 10 million users.
WhatsApp's decision to reveal this data may be aimed at reassuring hesitant US users about its popularity, although breaking the iMessage addiction is still a challenge.
The timing of this transparency campaign aligning with the impending iOS 18 release, which supports RCS for enhanced media sharing, raises questions about WhatsApp's future growth in the US.
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