YouTube has vowed to strengthen its enforcement against egregious clickbait, specifically targeting videos that misrepresent breaking news or current events, leaving viewers misled.
Egregious clickbait undermines public trust; YouTube describes it as videos where the title or thumbnail promises something that the content fails to deliver.
Misleading thumbnails, such as 'top political news' paired with unrelated content, will now be subject to deletion without strikes, targeting both old and new uploads.
The enforcement begins in India, with YouTube planning to address widespread clickbait issues by prioritizing new uploads to avoid further misleading viewers.
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