Will EU finally rein in Chinese online retailer Temu? DW 11/22/2024
Briefly

A report from the European Toy Association found safety risks in 95% of children’s toys sold on Temu, raising significant concerns about product safety.
The European Commission launched a formal investigation into Temu's business model and reported multiple complaints including non-compliance with EU product standards and fake reviews.
Temu's appealing and addictive app design has attracted customer attention, yet experts warn that this supports misleading practices, including fake discounts and insufficient vendor information.
Temu claims to cooperate fully with EU regulatory authorities as it confronts ongoing allegations about consumer safety violations, raising questions about its business ethics.
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