Walmart deepens its metaverse presence with new e-commerce experience selling physical goods on Zepeto
Briefly

from Digiday3 weeks ago
"Walmart's new e-commerce experience on Zepeto marks a significant move into the metaverse, allowing users to order physical goods directly through their avatars, bridging virtual and real worlds."
Digidayhttps://digiday.com/marketing/walmart-deepens-its-metaverse-presence-with-new-e-commerce-experience-selling-physical-goods-on-zepeto/
"Zepeto's focus on digital fashion and user-generated content gives it a unique standing in the metaverse, appealing particularly to Gen-Z and female users, which aligns with Walmart's target demographic for this venture."
Digidayhttps://digiday.com/marketing/walmart-deepens-its-metaverse-presence-with-new-e-commerce-experience-selling-physical-goods-on-zepeto/
Read at Digiday
#walmart #zepeto #metaverse #e-commerce #digital-fashion
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