The NFL is launching the Access Pass for Legends initiative on YouTube, aimed at empowering former players like Brandon Marshall to create engaging content using official NFL footage. This move marks a significant cultural shift from past restrictions, encouraging athletes to grow as individuals and businesspeople. Brandon Marshall emphasizes the importance of allowing NFL legends access to resources that enable them to tell their unique stories. The program builds on the success of the original Access Pass, which achieved over 200 million views in its first year.
Right then, I knew I wouldn't be a Bear anymore... players are being told to stay in a box and just play football.
Now, the same guys that helped build the game are now in position to have this access, go on YouTube and build a business.
It's going to be exciting to see how some of our legends take advantage of this program.
His deep understanding of how to create engaging content along with his unique ability to connect with fans made him the perfect choice.
Collection
[
|
...
]