The "McNamara fallacy": When data leads to the worst decision
Briefly

The McNamara fallacy illustrates how reliance on quantitative data, like TripAdvisor ratings, can overlook important qualitative factors, leading to misguided choices.
Skewers topped the TripAdvisor list due to popularity among students, but as a kebab van, it didn't provide the dining experience a tourist might expect.
Being a tourist in a city like York, one may fall for misleading ratings that emphasize numbers while glossing over delightful local dining experiences.
The story of Skewers serves as a cautionary tale for travelers, demonstrating the significance of understanding the context behind ratings and reviews.
Read at Big Think
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