"It's concerning to see it solidifying and crystallizing into specific narratives, and then to see stuff being added on—this is what we saw last time as well," says Thomas.
"One of the most popular new aspects of the theory relates to the fact that Starlink satellites were observed burning up over the US last weekend, which those pushing the conspiracy theory claim is evidence of Musk attempting to cover his tracks."
"Collective storytelling that happens within these communities where the people who are trying to gain clout online by promoting a new version of a conspiracy theory, they all have to add their little bits to it so that they can get their engagement."
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