Red Bull Arena becomes Sports Illustrated Stadium in 13-year naming rights deal
Briefly

The 25,000-seat Red Bull Arena, now Sports Illustrated Stadium, will serve as a training site during the 2026 World Cup, enhancing its profile in international sports.
This long-term partnership allows Sports Illustrated Tickets to take over ticketing for all events at the venue, including MLS matches and international games.
Red Bull Arena, home to the MLS team owned by Red Bull GmbH, has rebranded to Sports Illustrated Stadium reflecting the growing partnership with the iconic sports brand.
The venue aims to become a hub for various events, from youth sports to concerts, highlighting a comprehensive approach to community and entertainment engagement.
Read at www.theguardian.com
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