According to ID verification platform Sumsub, there's been a 4x increase in deepfakes worldwide from 2023 to 2024, with deepfakes accounting for 7% of all fraud.
We developed Video Seal to provide a more effective video watermarking solution, particularly for detecting AI-generated videos and protecting originality," Pierre Fernandez, AI research scientist at Meta, told TechCrunch in an interview.
While other watermarking tools exist, they don't offer sufficient robustness to video compression, weren't efficient enough to run at scale, or were derived from image watermarking.
In addition to a watermark, Video Seal can add a hidden message to videos that can later be uncovered to determine their origins, which is resilient against common edits.
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