Instagram reveals why some videos are lower quality than others
Briefly

Instagram video quality is influenced by viewer engagement. Adam Mosseri explained that videos with initial spikes but rapid view drops are rendered in lower quality.
Mosseri clarified that internet speed affects video quality. Videos may render lower on slower connections, emphasizing Instagram's goal to deliver the best possible content.
The process of video rendering is not strictly binary. Instagram utilizes a sliding scale to allocate higher quality resources to creators who generate substantial views.
The video rendering strategy at Instagram is aimed at optimizing viewer experience while balancing resources. Creators with higher engagement benefit more from this quality distribution.
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