Johnny Cupcakes, a beloved clothing store known for its unique bakery theme, closed its Newbury Street location on January 19 after almost 20 years. Founder Johnny Earle shared the news via Instagram, mentioning the challenges faced in 2024, including the loss of his mother and a burglary. Earle expressed optimism about future endeavors, prioritizing personal growth over retail. The brand, famous for its collaborations with various franchises, intends to focus on online sales and pop-up shops going forward. Earle emphasized the importance of taking time to grieve and cherish important life moments.
I'm letting go of one thing (my shop) to make larger space for more important things: family, hobbies, finishing writing my book...
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