Alvarez's TikTok and Instagram videos, featuring humorous dances, have unexpectedly helped his FX/Hulu show 'English Teacher' go viral, garnering over 10 million views.
Initially creating dance videos without a promotional intent, Alvarez was surprised to hear viewers comment they’d start streaming his show, prompting him to include calls to action.
The TikTok algorithm favors dance content, leading Alvarez to recognize its potential for millions of views, motivating him to continue this expressive dance approach.
Alvarez describes his dance style as an 'expressive form of dancing,' stating that he does it earnestly, not intentionally aiming for comedy.
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