Google is testing a machine learning model in the US to estimate users' ages in order to provide age-appropriate experiences, particularly for users under 18. This initiative was announced by YouTube CEO Neal Mohan, highlighting Google's commitment to enhancing safety on its platforms. The model relies on existing data from users' activity, including browsing patterns and account history. If a user is identified as possibly under 18, Google will adjust settings and inform the user about age verification methods. These changes come amidst increased scrutiny over child safety online, including new legislation aimed at protecting young users.
Google will soon use machine learning to estimate users' ages to offer safer, age-appropriate experiences across its platforms, particularly for minors.
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