Fox is breaking new ground by streaming the Super Bowl for free via Tubi, its streaming service, targeting younger audiences and promoting the platform's growth.
With 97 million monthly active users, Tubi is now the second most popular free streaming app, benefiting from Fox's strategy to attract cord-cutters and younger viewers.
The Tubi Red Carpet at Super Bowl LIX invites fans to explore the celebrity and cultural aspects of the event, showcasing how entertainment intersects with sports.
Starting January 28, Tubi will feature the NFL Channel's "Countdown to the Super Bowl," enhancing the viewing experience with historical footage and analysis.
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