"Hello Kitty has a global community of devoted fans, and much like Fender, has transcended generations, culture, and geography. This partnership speaks to the joy and creativity both brands have inspired worldwide."
"It's about more than just a guitar - this is about giving players a platform to express their individuality, with quality instruments, gear, clothing and collectibles that spark creativity, wherever they are."
"As a cultural ambassador, Hello Kitty has been influencing a variety of industries, including music for 50 years."
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