Epic Games plans to launch a free games program on its mobile app, starting with titles like Bloons TD 6 and Dungeon of the Endless: Apogee. To encourage participation, Epic will cover the Core Technology Fee on iOS for the first year for developers that join the initiative. This financial incentive comes amid ongoing scrutiny of Apple’s practices under the Digital Markets Act. While this move may support developers, Epic acknowledges it cannot sustain this in the long term, especially as it faces costs related to platform competition.
Epic plans to cover the cost of the Core Technology Fee on iOS for participants' first year to encourage popular games to join its free games program.
This move is not financially viable long-term for Epic, but it's a tactical decision as the European Commission investigates Apple's non-compliance with digital law.
The Digital Markets Act aims to challenge anti-competitive behavior in the tech industry, particularly against significant players like Apple.
Epic's strategy is part of a larger conflict with Apple regarding platform fees and competition issues in the gaming industry.
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