Election-Day Goat Hikes and Cold Plunges
Briefly

Michelle Larivee, founder and CEO of Wthn, explains, "Some clients have time off work and need an outlet and safe space to manage stress," indicating a clear demand for wellness services.
Rachel Beider, owner of Press, notes, "It's nuts. Last week was the busiest week we've ever had… Lately, people have been talking about all their fears and concerns around the election," pointing out the mental burden of current events.
A recent survey by the American Psychological Association revealed that "69 percent of Americans are stressed out by the 2024 race," showing how political events impact mental health and increase wellness service usage.
The representative from Inness remarked, "November, specifically, is a busy month this year," indicating a trend where clients seek tranquility and rejuvenation during stressful periods, especially linked to external pressures like upcoming elections.
Read at Curbed
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