Data from Sensormatic shows footfall on Black Friday was +50.4% higher than the Friday before, indicating strong consumer turnout and spending leading into the holiday season.
Diane Wehrle noted, "The wobble in consumer confidence over the last few months, followed by the slight uptick in inflation, has left shoppers remaining cautious. However..."
With footfall into stores across all channels significantly higher, Black Friday provided a trade boost with shoppers keen to take advantage of discounts ahead of Christmas.
Footfall was notably +62.9% higher in shopping centres, highlighting a strong preference for these shopping environments amid cautious consumer spending patterns.
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