Netflix's annual Christmas Day NFL games will feature a halftime performance by Beyoncé, showcasing tracks from her Grammy-nominated album "Cowboy Carter." This adds a festive musical element to the sporting event.
The streaming service's foray into sports continues, having recently shown boxing matches. This marks a significant effort to blend entertainment with sports viewership, catering to diverse audiences.
Beyoncé, a two-time Super Bowl performer, will bring her star power to a Christmas NFL game in Houston, her hometown, elevating the event's profile.
With Taylor Swift also expected to be in attendance, the Christmas matchups present a unique entertainment opportunity, merging high-profile musical acts with significant sporting events.
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