Yeti doesn't typically engage in the frantic sales seen elsewhere during Black Friday, instead offering limited edition colors and a meaningful "Gear Garage" experience.
While there aren't widespread discounts on Yeti products, select barware and wine sets have a 20% discount, signaling a cautious approach towards Black Friday sales.
Yeti emphasizes its product quality and durability, creating a unique market position by providing exclusive releases rather than competing on price during sales events.
Yeti's limited edition releases, like the Roadie 15 in King Crab Orange, illustrate its commitment to product uniqueness and consumer engagement, enhancing brand loyalty.
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